Social media is known as the most powerful weapon in Search Engine Optimization (SEO) which can boost your visibility in search engines, expand your brand awareness as well as draw great traffic to your site quickly and effectively. Having a specific plan on how to use these channels means you are getting closer to business success. However, there are tons of social media platforms nowadays, have you ever wondered which one is really the best for your site? Is your budget large enough to invest in all social media platforms? Let’s take a look on this article, Top SEO Singapore are going to show you some approaches to determine the most suitable social media site for your business.
There is no doubt that social media will bring about a wide range of benefits to your business career. Nevertheless, we believe that not all of you have enough money to run SEO plan for many different social media platforms at the same time. Following are things that you need to do:
1. Identify your business goal
If you want to use social media to improve your business, the first basic thing is identifying which goals you want to achieve in the future. Basically, you cannot move forward without knowing what you are working for, right? When it comes to determining your goals, it might come up with several things such as expanding brand awareness, get high ranking in search engines, drive high traffic or generate more and more leads and thousands of other purposes. SEO services Singapore highly recommends you to choose just 1 or 2 primary goals and 1 or 2 secondary goals to put your time and effort to make them come true.
2. Take a look on those social media sites
You must be very familiar with those names Facebook, Google+, Twitter, Pinterest, Instagram, YouTube or LinkedIn. Here are some basic information about some of them that is able to help you choose your best social media for your business
• Facebook. These days, Facebook is one of the largest social network with billion users all around the world and becoming the most popular social network in the near future. Therefore, you cannot ignore its power when doing your business. Although there are many arguments showing that Facebook is not the best platforms for sales generation, it is obviously the best platform for expanding your brand awareness. With a huge number of worldwide users of all ages, having a specific SEO campaign for this platform can improve your career effectively. In some cases, this point might turn out to be the drawback that it will be quite hard to focus on your target audiences.
• Google+. Google+ was launched in June 2011 and has continually added, tested and developed new features such as Circles, Hangouts, Messenger, Instant Upload or Hashtags, etc… According to some recent surveys, the majority of Google+ users are working in technical and engineering fields, that’s why it is highly recommended to use Google+ for technology and engineering companies. In addition to this, Google +1’s is one of the most important factors in determining SEO now. If you really want to get social shares, use Google+.
Above is just part 1 of what SEO companies Singapore would like to share with you guys. Please stay calm and see our next article which is published in a few seconds. If you have SEO troubles, talk to us. As the top SEO Company Singapore, we are willing to clear up all of your matters.
Source: Consolidate from many SEO sources.